How to create happy customers for life with Customer Success

With the alarming statistic that is costs 5 times as much to attract a new customer than keep an existing one, Customer Success is something all businesses should be looking into. So what exactly is Customer Success? According to the Customer Success Association, Customer Success “is a long-term,

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Mayflower Engineering Case Study

Background From the world’s largest rotating mirror ball to the amazing Helix Lift Bridge in Falkirk and the Carpenters Road Lock at the Olympic Park Stratford, when it comes to bespoke engineering solutions, Sheffield based Mayflower Engineering leads with innovation. Founded in 1974, Mayflower Engineering’s core business

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Collier Pickard’s GDPR preparations

Our GDPR preparations – or the tale of the cobbler’s childrens’ shoes. If you are preparing your data for the implementation of GDPR on the 25th of May 2018 – then you may well feel my pain. Like you, the team here at Collier Pickard have been

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Why your CRM and Marketing Automation system should be integrated

In this short video, Alan Joenn explains why your CRM and Marketing Automation should be integrated and work from a single database. Transcript: Welcome to this short video presentation from Collier Pickard. Today’s subject is CRM and Marketing Automation running together as an integrated service from a

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