Millennial Decision Makers – How to prepare for the world’s newest generation of business leaders

Here come the millennial decision makers. For half a century, the world’s workforce and its business practices have been dominated by the baby boomer generation. Their significant numbers have made up a great portion of the workforce for decades, with over 1 million born in 1947, compared to 657,038 children born thirty years later in 1977. Why is this significant? This boom in population, hand in hand with the economy boom and spread of capitalism, meant that the boomer generation built the foundations of modern business practice.

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Maximizer CRM for Entrepreneurs

Reading Time: 3min15s We have all heard the phrase: “The beauty of experience is that no one can take it away from you”. The truth in that phrase cannot be understated, the trials of life should always leave us feeling educated and what we do with that education will not only determine our destination but will certainly define our success.

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Post-Covid Selling – News and Updates

Reading Time: 2min00s A few months ago, we started to share with you our vision of Post-Covid Selling. We believe that driven by changes in the way buyers and sellers interact, companies need to change both behaviours and CRM tools to survive and thrive. So how has the rest of the industry responded, and how should your business adapt and change in 2021?

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Maximizer Sales CRM: Client Retention

We have now come to the final article in a series of 3 pieces that I have written exploring how Maximizer CRM is used as a sales tool. In the previous articles, I detailed how the system will aid a business in client acquisition and development and the last aspect that needs detailing is client retention.

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Post-Covid Selling: Don’t Micromanage

While thinking about Post-Covid Selling, I read an article in Forbes where Laurel Farrer writes an interesting column: 12 Signs of a Virtual Micromanager. The article has a great checklist that any manager can use for self-assessment; ask yourself “Am I micromanaging my remote workers as a result of coronavirus changes?” The article concludes with good advice on how to empower your remote workers to do the job that you hired them to do whilst working from home.

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Business Bounce Back and Recovery

The current bounce back – lessons learnt from growing businesses through three previous recoveries. At the beginning of lockdown, I spoke to a former colleague, a successful marketing manager and business owner. As we speculated over what each of us could do to help our clients he reminded me that: “It’s not like it’s our first rodeo!”

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