Low-Code Marathon wrap-up and key takeaways

I was invited to join the closing ‘fireside chat’ session of the Low-Code Marathon run by Creatio. The Marathon comprised two weeks of insight, debate, expert analysis, industry examples, and thought leadership on low-code technology, innovation and business change. It was a pleasure to be part of so many of the discussions during the event. Erik Hale moderated the closing fireside chat, as he had done throughout the whole event. So, what are the key takeaways from this final debate and the Low-Code Marathon as a whole? Low-Code Marathon Takeaways For me, the takeaways come into three clear categories. Firstly,

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Business to Business: How to Communicate with Millennial Business Leaders

Reading time: 3min15s Millennials are the first generation of natives in the digital universe and as such have rewritten the rule book for inter-business communication. While our methods are structurally based on those of our predecessors, millennials have succeeded in integrating contemporary technology into all aspects of business and as such require a far more contemporary and precise approach when it comes to communicating with us in order to accrue our business. Here is a guide to the most effective ways to communicate with and attract the attention of millennial business leaders.

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Low-Code Marathon – Do’s and Don’ts on your way to transforming the future of your business

Reading Time: 2min17s It’s been my pleasure to take part in the first three days of the Low-Code Marathon, hosted by Creatio. The company is on a mission to improve global understanding of low-code/no-code technology, the positive impact it can have on innovation within an organisation, and to be at the forefront of beneficial transformation in the world of business automation.

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Repeatable and Scalable Processes in Maximizer CRM

Reading Time: 2min52s In my previous article titled: How to Manage Data Integrity using Maximizer CRM, I explained that there are a number of elements that make up effective and efficient CRM. The first is “Clean Data” the second thing we need to discuss is how that data relates to and feeds repeatable and scalable processes.

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Why you should be using Zapier with Maximizer CRM

Reading Time: 1min56s Whether on your own, or working with a team, business is hard. Tedious, manual tasks like data entry make it harder. Especially when what you want to be focusing on is the business side of things. Ensuring you provide the care and consideration you want and need to devote to your clients. Sure, everyone is talking about API’s that will reduce manual data entry, and automatically move data between systems – but who amongst us knows how to code at that level?

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Here’s why you need CRM for your B2B Marketing

Reading Time: 2mins In the past decade and going forward the best way for any company to stand out is with a brilliant B2B marketing strategy. That’s not to say that customer service, sales and leadership aren’t important. But with increasing global competition and the need to efficiently market a company’s brand, image, products, or services, more and more B2B organisations have started implementing marketing automation software.

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How to Manage Data Integrity using Maximizer CRM

Reading Time: 2min19s Effective and efficient CRM is not a pipedream, it is easily attainable when you understand what you need to get right on the platform so that the system can do the right things for you and the business. There are a number of elements that make up an effective and efficient CRM platform, one of which is data integrity. ‘Dirty’ data creates multiple headaches for the different departments in a business, from marketing to customer service, team members are left feeling embarrassed and frustrated.

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Why Creatio’s Low-Code platform is great for a new analyst

Reading Time: 1min If you’re looking for the next big thing in the development space, it is Low-Code, No-Code. This is the perfect place to start for someone to break into development. Why? Because you don’t need to know any code.

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