The Importance of CRM and Accounts Integration (For Sales People)

After over 25 years in the CRM business, Collier Pickard has a deep understanding of the importance of data and data integration. If your business is using both a CRM and accounts systems, you need the data to be identical across both systems. Why? Well, read on

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The Top 10 things everyone gets wrong about CRM – number 7 will blow your mind!

Customer Relationship Management (CRM) – has been described as “the systems and processes that support the acquisition, retention and development of long term, profitable customer relationships”. OK mainly by me but put that way, what could possibly go wrong? Based on 25 plus years of CRM implementation

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How to reduce risk when choosing & implementing CRM

For many businesses, Customer Relationship Management, as a strategy, is considered the pinnacle of successful, sustainable and profitable long term operation. Effective execution of this strategy is supported by a piece of software to manage people, processes and business insights. But in a world of increasingly complicated

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It’s time to select CRM software – who should you involve in the decision making process?

Welcome to 2019! One of the great things about the New Year is that old plans get taken out of the drawer, dusted down, and considered again. If you find yourself suddenly in the market for some CRM software, then this article is for you! No one

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