How to inspire long-term job commitment in the millennial generation

Reading Time: 3min10s Since the age of seventeen (almost a decade ago if you really must know), I have had eight jobs. That averages at almost one a year. This might shock employers of the Baby Boom Generation and Gen X but actually, I am not alone. In fact, for most people of my generation (millennial, funnily enough) it’s pretty common. In 2018, a Deloitte survey across 36 different countries found that 43% of millennials planned to leave their jobs within two years while only 28% had only remained within their jobs beyond five. So how can businesses hope to

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Millennial Decision Makers – How to prepare for the world’s newest generation of business leaders

Here come the millennial decision makers. For half a century, the world’s workforce and its business practices have been dominated by the baby boomer generation. Their significant numbers have made up a great portion of the workforce for decades, with over 1 million born in 1947, compared to 657,038 children born thirty years later in 1977. Why is this significant? This boom in population, hand in hand with the economy boom and spread of capitalism, meant that the boomer generation built the foundations of modern business practice.

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AI and Low-Code technologies

Reading Time: 2min15s During the webinar “Grow revenues in 2021 using AI and Low-Code technologies” a great question was asked by a member of the audience. Time did not allow a complete answer to the question during the one hour session, so this blog addresses the matter. First, the question from Mary: “What key business processes should be changed during these uncertain times?” Now the answer, which must come in two parts. The power of research Global research shows that revenue growth comes from the application of AI to sales and marketing processes. The McKinsey Analytics report: “The State of

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Maximizer CRM for Entrepreneurs

Reading Time: 3min15s We have all heard the phrase: “The beauty of experience is that no one can take it away from you”. The truth in that phrase cannot be understated, the trials of life should always leave us feeling educated and what we do with that education will not only determine our destination but will certainly define our success.

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Qualification – The missing step in most Sales Processes

Reading Time: 2min40s A sales team’s ability to effectively qualify leads is one of the most important aspects of any sales process, now more than ever. Time has always been valuable, during times of steep change, time is even more valuable. Misqualified opportunities will ruin any sales process. An understanding of whether there is genuine interest or if what you have is just a name and a phone number is critical to ensuring that no time is wasted.

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Top CRM trends in 2021

Reading Time: 2min40s This time last year I penned a blog looking at how CRM changed over the preceding decade. A whimsical look at the music, movies and CRM product trends that brought us to the dawn of a new decade in CRM. I predicted the top trend for 2020 as “Low-Code / No-Code – Everyone a developer”.  So did anything happen in 2020? Anything that might change that prediction?

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Post-Covid Selling – News and Updates

Reading Time: 2min00s A few months ago, we started to share with you our vision of Post-Covid Selling. We believe that driven by changes in the way buyers and sellers interact, companies need to change both behaviours and CRM tools to survive and thrive. So how has the rest of the industry responded, and how should your business adapt and change in 2021?

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Maximizer CRM and the Chemical Industry

Reading Time: 2min00s CRM is crucial in all business sectors, this essential tool drives client acquisition, solidifies client development and bolsters client retention. Recently the team at Collier Pickard have deployed Maximizer CRM into the Chemical Industry and I wanted to use this article to detail some of the important elements that have made these deployments so successful. So, here is everything you need to know about Chemical Industry CRM.

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Small Business CRM and what’s in it for you

Reading Time: 1min40s Your customer relationship management software (CRM) can provide your small business with a variety of different tools that can help you improve your bottom line and monitor conversions. However, many companies miss out on the full benefits when using it merely as a database of customer contact information because the benefits of CRM software extend much farther than that.

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